The objective of this module is to review the concepts of strategic planning and approaches to management.  Discussion will be developed around effective business strategies, management styles, and operations including:

• the concept of a strategic plan.
• dealing with competitive strategy.
• developing product and service differentiation.
• product and service life cycles.
• development of effective objectives and the Management By Objectives (MBO) process.
• management styles and their effectiveness.
• a developed understanding of these concepts and a comfort level with the CCSA exam questions related to strategic planning.

  This module is not available in the Demonstration Version